Job Overview

The Associate Manager Omnichannel at Bimbo Bakeries USA plays a crucial role in overseeing and enhancing the integration of various sales channels to create a seamless customer experience. This position involves collaborating across different departments to align marketing strategies, sales initiatives, and customer service operations. The Associate Manager is responsible for analyzing performance metrics, optimizing omnichannel solutions, and contributing to the overall growth of the brand within the market.

Job Responsibilities

• Develop and implement effective omnichannel strategies to boost customer engagement and sales.
• Collaborate with marketing, sales, and IT departments to ensure cohesive messaging and brand presentation across all channels.
• Analyze sales data and customer feedback to identify trends and opportunities for improvement.
• Monitor the performance of various sales channels and recommend enhancements based on data-driven insights.
• Assist in the development and execution of online and offline promotional campaigns to maximize reach and impact.
• Work with customer service teams to ensure consistent and excellent customer experiences across platforms.
• Stay updated on industry trends and emerging technologies to incorporate best practices into omnichannel strategies.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• A minimum of 3 years of experience in a marketing or sales role, preferably within an omnichannel environment.
• Strong analytical skills, with the ability to interpret data and make strategic recommendations.
• Excellent communication and interpersonal skills to collaborate effectively with different teams.
• Proficient in using digital marketing tools and platforms, including CRM systems and analytics software.
• Strong project management skills, with the capacity to manage multiple tasks and deadlines effectively.

Benefits

• Competitive salary and performance-based bonuses.
• Comprehensive health, dental, and vision insurance plans.
• Retirement savings plans with company matching contributions.
• Paid time off and holidays to promote work-life balance.
• Opportunities for professional development and career advancement.
• Employee discounts on products and services.

Technologies & Tools

The Associate Manager Omnichannel will utilize various technologies and tools, including customer relationship management (CRM) systems, e-commerce platforms, marketing automation software, and data analytics tools. Familiarity with social media channels, content management systems, and omnichannel marketing platforms is also essential for effectively managing and optimizing customer interactions across all touchpoints.

Ideal Candidates

Ideal candidates for the Associate Manager Omnichannel position will possess a strong entrepreneurial spirit coupled with a creative mindset. They should demonstrate a passion for delivering exceptional customer experiences and have the ability to think strategically while remaining data-driven. Excellent problem-solving skills and adaptability to changing market conditions will enable them to thrive in this dynamic role. A collaborative nature and effective communication abilities are essential to successfully engage with diverse teams and stakeholders throughout the organization.