Position Overview

The Senior Partner Marketing Manager at Loop will play a pivotal role in developing and executing marketing strategies that foster effective partnerships and drive growth. This position requires a dynamic individual with a strong background in partner marketing who can cultivate relationships and create compelling marketing programs. The ideal candidate will collaborate with cross-functional teams to ensure alignment with overall business goals, optimize partner initiatives, and enhance brand awareness in collaboration with key stakeholders. This role demands a strategic thinker who can integrate market intelligence and partner feedback into actionable marketing plans that fulfill Loop's vision and objectives.

Job Responsibilities

• Develop and implement comprehensive partner marketing strategies to drive partner success and revenue growth.
• Collaborate with internal teams to create and launch joint marketing campaigns and initiatives with partners.
• Analyze market trends, competitor performance, and partner feedback to enhance marketing strategies.
• Manage partner training programs to equip partners with the necessary tools and resources.
• Measure and report on the effectiveness of marketing initiatives and partner engagement metrics.
• Work closely with the sales team to align marketing efforts with sales strategies and goals.
• Facilitate communication and collaboration between partners and Loop's internal teams.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field; Master’s degree preferred.
• Minimum of 5 years of experience in partner marketing or related roles, preferably in the technology sector.
• Proven track record of developing and executing successful partner marketing programs.
• Strong analytical skills with the ability to interpret data and drive decisions based on insights.
• Excellent communication and interpersonal skills to facilitate strong partnerships.
• Ability to work collaboratively in a cross-functional environment and manage multiple projects simultaneously.
• Proficiency in marketing automation and CRM tools (e.g., HubSpot, Salesforce) is highly desirable.

Benefits

• Competitive salary and performance-based bonuses.
• Comprehensive health, dental, and vision insurance plans.
• Flexible work hours and remote work options.
• Generous paid time off, including vacation, sick leave, and holidays.
• Professional development opportunities and support for continuing education.
• Employee stock option programs and retirement savings plans.
• A collaborative and inclusive company culture that encourages innovation.

Technologies & Tools

The Senior Partner Marketing Manager will utilize various technologies and tools for efficient execution of marketing strategies, including marketing automation platforms like HubSpot, CRM systems such as Salesforce, collaboration tools like Slack and Microsoft Teams, and analytics software to track performance metrics and drive marketing intelligence. Familiarity with social media platforms and digital marketing analytics tools will be essential in enhancing partner engagement and outreach efforts.

Ideal Candidates

The ideal candidate for the Senior Partner Marketing Manager position is a proactive, strategic thinker with a passion for building strong partner relationships. They should demonstrate a high level of creativity, adaptability, and the ability to work under pressure while managing multiple priorities. Excellent organizational skills coupled with a results-oriented mindset will enable them to thrive in this fast-paced environment. A genuine enthusiasm for networking and engaging with partners is essential, alongside a commitment to continuous improvement in marketing efforts and partner success.