Job Overview

As the Social Media Manager at Catalysta LLC, you will play a crucial role in shaping our online presence and driving engagement across multiple digital platforms. This position entails developing and executing comprehensive social media strategies that align with our brand objectives, analyzing performance metrics, and creating high-quality content that resonates with our target audience. You will collaborate with various departments to ensure a cohesive brand message and foster a community of loyal customers.

Job Responsibilities

• Develop and implement social media strategies that align with marketing goals and brand messaging.
• Create and curate engaging content, including text, images, and video tailored for various platforms.
• Monitor social media channels for trends, feedback, and customer engagement.
• Analyze performance metrics and prepare reports on social media activity.
• Collaborate with cross-functional teams, including marketing and sales, to ensure consistent brand messaging.
• Manage and oversee the company’s social media advertising campaigns.
• Respond to comments and messages in a timely manner to maintain customer engagement.
• Stay up-to-date with the latest social media best practices and technologies.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in managing social media platforms for businesses.
• Strong writing and communication skills with an understanding of content creation.
• Proficiency with social media management tools and analytics platforms.
• Knowledge of SEO, copywriting, and digital marketing strategies.
• Experience with graphic design tools (e.g., Adobe Creative Suite, Canva) is a plus.
• Ability to work independently and manage multiple projects simultaneously.

Benefits

• Competitive salary and performance-based bonuses.
• Comprehensive health, dental, and vision insurance.
• 401(k) retirement plan with employer matching contributions.
• Flexible working hours and remote work options.
• Professional development opportunities and training programs.
• Paid time off and holiday leave.

Technologies & Tools

The Social Media Manager will utilize a variety of technologies and software to perform their duties effectively. Key tools include social media management platforms such as Hootsuite, Sprout Social, and Buffer for scheduling and analytics. Graphic design software like Adobe Creative Suite and Canva will be employed for content creation. Additionally, the position requires proficiency in Google Analytics for tracking performance metrics and insights, as well as familiarity with customer relationship management (CRM) software.

Ideal Candidates

The ideal candidate for the Social Media Manager position at Catalysta LLC is someone who is not only passionate about social media but is also highly creative and analytical. They should possess a strong ability to think strategically and adapt to changing market trends. Excellent communication skills and the ability to work collaboratively in a team environment are essential. A proactive mindset, combined with a keen understanding of audience engagement and brand management, will make a candidate stand out in this role.